Experiential & Events

The content and signage behind twenty-thousand-person events.

Five years of conference and experiential production inside fifteen-plus years of producing. I run the content, signage ecosystems, run of show, and onsite operations across multi-venue global events.

General session hall set for a keynote: a wraparound LED wall, overhead lighting truss, and rows of seating.
Design comp for the Splunk .conf18 Ask the Experts touchscreen: session filters, a grid of speakers, and a profile panel.
The same Ask the Experts screen running live onsite at .conf18, populated with real speaker photos and bios.

Ask the Experts, Splunk .conf18: design comp, and the same screen live onsite.

Digital wayfinding tower in a VMworld conference corridor directing attendees to the Islander and Tradewinds rooms.
Attendees gathered around the Every Byte Counts illuminated smart-city model on the .conf19 show floor.
In motion

Activation & event video.

Event & activation work

Selected work

Case studies.

Case study · Experiential activation

Gitty Up, Buttercup

The first digital build of Splunk’s community mascot, a green-screen ride experience at .conf18.

Read the case study
Case study · AR activation

AR Filters

Executive-produced three branded AR filters and a physical selfie wall, driving #SplunkAR content at .conf19.

View case study (PDF)
Case study · Experiential activation

Every Byte Counts

An interactive smart-city activation at .conf19 that turned sustainability data into badge-tracked pledges.

Read the case study
Case study · General-session film

Edge World

Executive-produced general-session films and a live wrap for the Akamai Main Stage.

View case study (PDF)
Signature programs

Conferences at full scale.

Jack Morton · 2016–2018, US & Europe

VMworld

Led the digital signage systems and experiential content for 20,000+ attendees across multi-venue events in the US and Europe.

FreemanXP · .conf18 & .conf19

Splunk .conf

Directed experiential content operations for 15,000+ attendees, from run of show through onsite delivery.

Teak Content Studio · 2019

Akamai Edge World

Executive produced the slate of general-session films and the live wrap video for the Edge World Main Stage.

The built side

Exhibits, signage, and built space.

Exhibits, wayfinding, digital signage, and fabricated brand spaces, produced from fabrication through install and strike. I deliver the environment, working alongside fabrication and AV vendors, rather than designing it.

Onsite scope

Every discipline, load-in to strike.

Run of ShowDigital SignageSignage Matrices Production SchedulesWayfinding UXVendor & Fabrication AV & RegistrationMulti-Venue LogisticsBudget $250K–$5M+ Contingency PlanningLoad-in / Load-out
Talk about your event